<h1>We empower sales leaders and their teams with the <span class=

We empower sales leaders and their teams with the clarity, perspective, knowledge and motivation to grow both personally and professionally.

We believe that media and technology sales are the economic drivers of the digital innovation we all enjoy. We also know that sales can be a challenging and solitary job. In everything we do, we aim to make every seller who engages with us feel more confident and connected.

Get The Drift

20 years of perspective and insights for digital sellers.

Back.

The world of work we shut down in March 2020 is gone. Thinking we can just go back to it by getting on the train and turning on the lights is unrealistic to the point of delusion. Attracting, hiring and retaining valuable employees has never been trickier. What you could solve in 2012 with more money and a bigger title requires much more thoughtful answers today. Your competitive future depends on them.

Self-Inflicted Wounds.

You are shooting yourself in the foot and it’s clouding your vision, mucking up your forecasts and making your sales cycle longer and more unstable. And it doesn’t have to be that way. Here are three self-inflicted wounds that can be fatal to your win-rate, but that are also easily corrected.

THE DURHAM.

This afternoon in San Francisco a man named John Durham died after many years of serious health problems. Those are the facts, but not the story. To those of us who knew and loved him so much, he was THE DURHAM: a life force, a gentle soul, a fantastic dresser and a terrible speller. In short, he was THE DURHAM. To his friends, no explanation is necessary. To those who were never touched by him, no explanation is possible.

I wanted to thank you for the very productive training curriculum. I have been in sales coming up on 20 years and while some of the sales strategies were familiar, the timing and way it was presented has been invaluable as I onboard. I have already leveraged your email template and diagnosis for quite a few partners and have found the response rate higher than what I've experienced with "cold" mailing. You are a true professional and coach and I feel fortunate to work for a company who invests in learning and development.

This was the second time through your course. The first time REALLY challenged me. It made me think, stretched me, made me sweat. What's astonishing is that a lot of the elements stuck and it changed my sales approach. This time through was a great refresher to polish some bad habits. A rebalance and a way to continue being effective and I think most importantly go about sales confidently. Thank you for helping build this foundation.

Just wanted to say thank you for hosting your training sessions for our team. I appreciate the humility and personal touch you put into all advised sales approaches and while I always strive to do the same, I learned a lot that I hope to emulate in my own sales strategy. While I hope we’re not selling behind the screen for that much longer, your process certainly helps me feel more empowered – no matter what the meeting type may be!

It was great to engage with other teammates across the country and dive into a new selling style and skill set together! These exercises are keeping us close and moral high!

Great tips for how to convey emotion, empathy and connection while using a screen.

I plan to incorporate immediately into decks that I am working on for screen sharing calls with brands.

Want to sincerely thank you for today's screen-to-screen selling session. In the current environment these (screen-to-screen sales calls) are difficult… it was great to get your perspective.

Thank you! I took copious notes watching how you drew the questions out of the sellers and had them help one another. That experience will be invaluable as we guide them through the process over the coming weeks and months, and help them learn from each other. I am forever grateful for all I've learned from you over the years!

Definitely helped improve my virtual meeting skills - I feel better positioned to set up video meetings with clients/prospects and now know how to prepare for them and make sure everyone benefits from them. I can see myself utilizing video more in the future.

Doug was an amazing instructor and I appreciated his pivot to curriculum during this time. I liked the concise and to the point presentation style which sparks engagement. Fresh look on how to connect and interact with clients and brands.

Thank you so much for the incredible screen-to-screen training session. That was officially our very first external training and you have set the bar high for anything we do in the future. The content was timely, actionable and tremendously helpful.

This was a great training, Doug has some very useful content and it provided some great thinking for how we structure. The interaction with other reps was helpful as it is always good to see how others do things.

I liked the idea of focusing on experience management and structure/ flow when first starting a presentation. I will definitely be utilizing the tips from the presentation such as setting clear expectations for the presentation, be specific with discovery/research, and continue asking a lot of questions.

Loved the tips in cheat sheet for attendees, keeping e-mails down to one mobile screen, phrase cloud, and 5x slide process.