Attention Neutrality.
Want attention? Then pay more than your share. Do the work up front to really understand those on the other side of the screen. Engage in pre-meeting communication and planning to really align with their needs. Greet people when they show up. Have a second question to ask and really care about the answer. I’m going to work to be Attention Neutral going forward: for all I get, I’ll try to put back that much and more. I won’t just listen as much as I talk; I’ll care as much as I want to be cared about.